HR EXPO is back.

The HR EXPO taking place on September 11, 2025, will be the fourth event of its kind in Estonia. HR EXPO was created to connect HR enthusiasts and solution providers, introducing innovative products and services that help make daily HR management more effective.

This year, HR EXPO will feature a new format, remaining much more than just an exhibition. The day will be filled with diverse activities, offering visitors plenty of inspiration and fresh insights. In addition to the exhibition, the event will host special-themed Thought Storm Forums, TEAMx Stage Bites, and Masterclasses.

Thought Storm Forum is a new format at HR EXPO, The Thought Storm Forum brings together HR enthusiasts from Estonia and beyond to discuss key work environment topics and share ideas and perspectives. There will be 10 different forums throughout the day, running simultaneously in two separate rooms. Each forum will feature up to five expert panelists, sharing their knowledge and experiences on a specific topic.

TEAMx Stage Bites focus on sharing ideas through short and engaging talks, led by experts in their respective fields. The name "TEAMx" comes from the English word "team" and represents the four key themes of the presentations: Future (“tulevik” in Estonian), Entrepreneurship (“ettevõtlikus” in Estonian), Growth (“kasv” in Estonian”), and Impact (“mõju” in Estonian). TEAMx brings together entrepreneurs, leaders, HR enthusiasts, and visionaries to share insights and experiences that inspire to think about the future, encourage entrepreneurship, support personal and professional growth, and emphasize the importance of positive workplace impact.

Masterclass is a 60-minute workshop conducted by an industry expert, offering a focused and advertisement-free learning experience. The goal of the Masterclass is to provide in-depth and practical insights on specific HR topics, helping participants acquire new skills and knowledge that can be applied immediately in the workplace.


HR EXPO 2025 promises exciting new experiences. Mark your calendar for September 11, 2025, to gain inspiration, expand your knowledge, and build valuable connections. Bring your colleagues and friends to make the experience even more enjoyable!

As in previous years, a pop-up café will be available for guests to purchase coffee and snacks. Several food trucks will also be present throughout the day for lunch options. So you are welcome to stay for the whole day!

This year’s HR EXPO will take place at Tallinna Lauluväljak (Tallinn Song Festival Grounds). A detailed schedule will be announced soon!

NB! This year, only VIP ticket will guarantees access to the limited-capacity Thought Storm Forums and Masterclasses. Regular ticket will only give you access to HR EXPO overall event and the TEAMx Stage Bites.

Sponsors.

  • Collaboration starts with the person. Through the right people, in the right place, and with the right support, we help create better organizations.

  • Persona is an all-in-one cloud software for HR and payroll management, including work schedules and employee self-service. We offer free Estonian-language customer support, a monthly fee based on usage, and the solution is ready to use within two days.

  • Stebby is a modern platform designed to simplify employee wellness benefit management, helping companies continuously take their well-being to the next level.

  • Swedbank is the largest bank in Estonia and our goal is to help people and companies keep their finances in order over the long term. More boradly, we enable people, businesses and society to grow.

  • All your company’s workflows in one place.

    Leave requests, vacation schedules, work and safety guidelines, travel logs, business trip reports, and expense reports with approval workflows—these are just a few examples of how Yester can assist you. Additionally, data is automatically transferred to your payroll system.

    Value your time.

  • Fondia offers expert legal and tax advice that is tailored to your business. Flexible and cost-effective Legal Department as a Service is designed to help you achieve business goals by preventing legal challenges before they arise.

Exhibitors.

  • Workplace Nordic is a Finnish-based company that promotes, develops, and supports the use of carefully selected world-class assessment tools for individuals and teams worldwide. Workplace Nordic offers high-quality certification programmes, and our clients include companies, consultants, and coaches, who use the tools for example for developing management teams and other teams, for leadership development programs, career planning and recruitment.

  • Wemply is efficient HR and timetracking software. Build your own HR database, set up notifications, employee self service and documentation to manage everything employee related in a single software.

  • Borealis is a company that offers high-quality massage and wellness products, helping people relax and recover. Our product range is aimed at both private and commercial customers.

  • Produktiivsusklubi is a training company whose mission is to help you achieve your true potential in life through the following trainings: Priorities and Focus, Tasks Under Control, Real Vacation, and Life-Changing Habits.

  • Fontes has been a leading talent management and consulting company in Estonia for 35 years, helping organizations find, develop, and retain top talents.

  • Alma Career Estonia recruitment services offer customers a wide selection of personnel search services throughout the Baltics. We are one of the market's leading recruitment partners, and our solutions help Estonian organizations meet their business goals and growth expectations by bringing employers together with busy talents, regardless of the company's field of activity. With us, the personnel search is simple and time-saving. Find out more about our personal recruitment services on the almacareer.com page.

  • Smartful was born out of a desire to contribute to a better future of work by helping companies recruit the right people for the right roles, advance their knowledge and skills, develop the leadership ability, working environment, and conditions that future jobs require. Your talent partner!

  • Confido Health Plan is a comprehensive service designed for companies, helping to prevent health issues, reduce sick days, and improve employee well-being. It is the best investment for strengthening a company’s reputation as a caring employer.

  • Siffi is a SaaS-like digital employee mental wellbeing solution, spinning from prevention to therapy. As work has become increasingly fast-paced and remote, mental wellbeing has become an urgent priority for most organizations. Equipped with a Siffi-subscription, employees have one-click access to top-rated therapists, psychologists, and coaches from Siffi’s international roster. The benefits: higher employee satisfaction, retention, and productivity.

  • PocoBit is an AI-powered digital training game creation platform where you can create trainings in just 2 minutes. Now learning new knowledge is like a fun gamified competition with your colleagues.

  • Coursy is a leading learning management system in Estonia. We increase onboarding and employee development efficiency.

  • Ojaveere Mental Health Center was established with the mission of providing access to high-quality health services close to home and work. Our services include various research-based interventions, there are nearly 30 qualified specialists in our team and we operate throughout Estonia. We are transparent partners to companies who provide mental healthcare to their employees, regardless of where they operate in Estonia. We ensure the prompt provision of services to employees of contractual partners.

  • Wolt for Work is Wolt’s B2B solution designed to make ordering daily office food, snacks, and lunches simple and convenient. It helps office managers save time and also makes invoicing easy.

  • Lihtsalt Rahulikult is a psychology-based training and consulting company that supports mental well-being in teams through slowing down, preventing burnout, and teaching intentional rest. Lihtsalt Rahulikult trainings, walkshops, and personalized interventions help restore energy, create clarity, and foster a more balanced work culture.

  • HappyMe is a platform for measuring employee happiness and developing workplace culture. It helps organizations understand and improve employee well-being and engagement. With HappyMe, leaders gain valuable feedback, practical tools, and support to build an inclusive leadership culture. First positive changes are typically visible within just a few months.

  • With a mission to provide a seamless relocation experience to foreign talent in Estonia, MoveMyTalent is the no-brainer workforce relocation partner you need for all your international hires! We take pride in having the warmest people with vast experience and the most personal service in the field.

  • PlanPro is a versatile and flexible platform for conducting development and performance discussions, as well as probationary reviews, exit interviews, 360-degree feedback assessments, and employee satisfaction surveys. By using PlanPro, the time spent on administering conversations is significantly reduced, and the process of conducting discussions becomes simpler and more effective for both employees, managers and HR personnel.

  • Avang is a growth environment where stronger teams and more conscious leaders are developed. We offer companies tailored development programs, executive coaching, and inspiring training spaces – so your people can grow together with your organisation.

  • MyFitness´s mission is to inspire, motivate and support people on their path to an active and healthy lifestyle through regular exercise.

    We create every opportunity for you to improve your quality of life through regular physical activity at the nearest club.

  • Wanderlust.ee is one of the leading organizers of team-building events, hikes, and workshops in Estonia. We're your guides in nature – if you're planning a team event that breaks away from the work routine, strengthens relationships among colleagues, and supports employees' mental and physical well-being, we'll help you carry it out in an environmentally friendly and professional manner.

  • We offer organizations ergonomic products and comprehensive solutions that support a healthy and safe working environment. We develop effective occupational health and safety systems tailored to the client's needs. We conduct practical training both in-house and at our Ergonomics Center.

  • Teamdash is built for in-house recruitment teams who want to hire smarter, faster, and make recruitment a great experience for everyone involved. Teamdash isn’t just an ATS, it’s your smart, AI-powered team member, guiding you through the entire hiring process, from creating eye-catching job ads to assessing candidates. It simplifies communication with candidates, automates manual tasks, provides a clear overview of your results, and helps you focus on what matters most – finding the best talent. Candidates are happy, hiring managers are fully engaged, and you can feel proud of the work you do.

  • The Estonian Unemployment Insurance Fund (in Estonian: Eesti Töötukassa) is a public legal entity in Estonia that manages the country's unemployment insurance system and provides a range of employment-related services. EUIF administers unemployment insurance benefits and unemployment allowance to people who lose their jobs and meet eligibility criteria. In addition, EUIF offers job mediation services (helping jobseekers find jobs), provides career counseling, training, work practice, and support for entrepreneurship and supports both jobseekers and employers, including services for people with reduced work capacity.

  • The purpose of the Labor Inspectorate is to ensure that working relationships are clear, the working environment is safe, and working health-saving. Today, the Labor Inspectorate offers three important services - supervision of the working environment and labor relations, settlement of labor disputes and counseling.

  • Instar is the flagship of Estonian employer branding, to which the recruitment direction - Talent - was added in 2024. This allows us to offer world-class full-service throughout the entire people management journey.

    Instar combines cutting-edge employer branding and talent acquisition.

  • Agrello is a document filling and signing platform designed for small and medium-sized businesses. By reducing manual work and streamlining document signing proces, it frees up your time to focus on what truly matters—your people.

  • Health is our most valuable asset, so offering health insurance is a great advantage when recruiting. Ifi health insurance helps increase employee satisfaction and the opportunity to take care of their own health.

More exhibitors are being added continuously. Stay tuned and follow along to see who else will be represented at the HR EXPO event!

Masterclass facilitators.

  • Five years ago, Arno started with a dream called called Produktiivsusklubi. The trainings have already helped 250 companies make better use of their time, energy and attention. He wrote his final thesis in quality management on how to measure and ensure the quality of training. In addition, Arno enjoys spending time with close people and winning at everything.

  • There's so much going on at once that stress builds, details get forgotten, and things get messy? Tasks are scattered in three places and there's no clear overview of everything?

    You'll learn how to create a unified system for managing your calendar, todo lists, projects, and ideas that you can trust. This will give you more control over what's happening in your life and reduce stress.

    NB! This Masterclass is in Estonian.

  • Mari-Liis Jääger gives an overview of what financial health is and what is a financially healthy person like? We will discuss what are the practical steps to improve your financial health. Depending on the area in which you want to improve your financial health, you can choose a topic and a group.

    NB! This Masterclass is in Estonian.

  • She has been a partner to organizations in the field of HR for 15 years. Today, she is the heart, soul and conscience of Empler, and she works daily as an HR project manager and trainer. Her main goal is to help HR professionals release their time and work more efficiently. She strongly believe that the skills and capabilities of HR professionals have an impact on the entire organisation's well-being.

  • This masterclass is for you if you want to use the possibilities of artificial intelligence in your daily work. We will get acquainted with practical AI solutions that help make HR tasks easier and faster. Together we will practice processing documents and texts, try to automate some routine work, and discuss how to still free up time for valuable human communication with the help of AI. From my masterclass you will get clear tips, inspiration, and courage to use the possibilities of AI in your work.

    NB! This Masterclass is in Estonian.

  • Tiina is a long-time change manager who has worked as a middle and senior manager in the service, IT and HR sectors in both Estonian and international companies. As a trainer, she has supported dozens of organizations on leadership and change issues and has been a mentor to many managers and HR professionals.

    Tiina is also the author of the book “Miks ettevõtted muutuvad ja kuidas muudatusi juhtida” (“Why Companies Change and How to Manage Change”).

  • In this masterclass, we will explore why it is important to understand and agree on why change is needed and where you want to go with it before taking action. We will discuss how to engage people, what to do with resistance, and practice using some tools to make sense of change.

    NB! This Masterclass is in Estonian.

  • In the workshop, using various examples, you will practice listening to your conversation partner as accurately as possible - picking out their focus and needs - and responding to various complex communication situations, where the conversation partner is, for example, passive-aggressive, manipulates information or emotions, etc.

    NB! This Masterclass is in Estonian.

  • Kadri is Partner at Fontes and their Recruitment and Employer Branding team lead.

  • Do you consciously use the potential of your people to shape your employer image – or do you just leave it to chance and passion?

    In this masterclass, you will learn how to link organizational goals with employees' intrinsic motivation. You will hear examples of approaches that work in practice and will receive practical recommendations on how to systematically shape an ambassadorial culture and keep it consistent.

    NB! This Masterclass is in Estonian.

NB! All Masterclasses are in Estonian!

TEAMx speakers.

  • Liisa-Maria Lees is a people-oriented professional with a big heart and extensive experience in the field of human resources. She has been responsible for leading and implementing various HR strategies, processes, and policies. Currently, she keeps an eye on people's work life and stays closely involved in Estonia's largest bank, Swedbank.

  • How automation and AI are transforming the job market and how to stay relevant.

    This stage bite is in Estonian.

  • We will soon share the topic and content of this stage bite.

  • Hannaliisa is the Director of Domestic Violence Prevention at the President Kaljulaid Foundation. She previously led the MARAC model at Estonian Victim Support, helping high-risk domestic violence victims.

    Her academic focus is on gender, masculinity, and pop culture in post-socialist contexts. She has taught Gender Studies at various Estonian universities.

    She also co-founded the Triigi Filharmoonia concert hall and the café Agar-Agar on Saaremaa island.

  • We will soon share the content of this stage bite.

    This stage bite is in Estonian.

  • We will soon share the topic and content of this stage bite.

  • She has been a partner to organizations in the field of HR for 15 years. Today, she is the heart, soul and conscience of Empler, and she works daily as an HR project manager and trainer. Her main goal is to help HR professionals release their time and work more efficiently. She strongly believe that the skills and capabilities of HR professionals have an impact on the entire organisation's well-being.

  • This stage bite is in Estonian.

  • Ivar is an experienced executive with extensive experience in banking, telecommunications and manufacturing. As an ICF Master Certified Coach, he has over a decade of experience in leadership development programs. Ivar's passion for innovation has culminated in the creation of CaseHub.pro, a pioneering platform dedicated to multicultural leadership development.

  • We will soon share the topic and content of this stage bite.

  • With over 16 years of experience as a senior leader at the successful digital company Elisa, and more than 5 years as a professional coach through her own company Coach Me OÜ, she has developed a deep understanding of what drives people and performance.

    Her leadership philosophy is grounded in creating an environment that empowers my team members to grow, thrive, and realize their full potential. She values openness, support, and genuine connection, while also maintaining a strong focus on achieving results. Whether in a leadership or coaching role, she strives to be a trusted partner —someone who challenges others to step outside their comfort zones, deepen their self-awareness, and spark innovation in their work.

    Driven by curiosity and a passion for progress, she thrives in dynamic environments—and yes, she has a natural immunity to routine. 🙂

  • This stage bite is in Estonian.

  • Aigar Vaigu is a physicist, science enthusiast and the Chairman of the Board of AS Metroserd.

    He believes that science should not be limited to scientists - complex topics can also be presented in a way that appeals to everyone. This is why Aigar is often seen sharing knowledge as the host of the "Rakett 69" program and the leader of the "Lae End" educational program. As the head of Metrosert, he helps to build bridges between science and industry, focusing on innovation and applied research. Aigar is a speaker who leaves no one indifferent - he can make the audience think along, be surprised and discover new things.

  • This stage bite is in Estonian.

  • Laura Põldvere is a renowned singer and creativity mentor, passionate about helping people unlock their spontaneity and inner potential. In recent years, she has trained various organizations and teams, bringing the tools of improvisation to the world of HR and management. Laura believes that creative thinking and the courage to act in the moment are key skills for every leader - it is in these places that the brightest ideas and the most genuine human contact are born.

  • We will soon share the topic and content of this stage bite.

  • Employer Branding Manager @ Bolt

  • We will soon share the topic and content of this stage bite.

  • As an AI entrepreneur, Rutmar Silde explores how technology can amplify human potential—not just automate tasks. His work focuses on real-life use cases where AI unlocks creativity, clarity, and competitive edge.

  • We will soon share the topic and content of this stage bite.

  • Ingrid is the Head of People and Culture at Telia Eesti, one of the best employers in Estonia. She is on a mission to create an inclusive culture and workplace which empowers intentional human connection fuelled by values, ownership & collaboration.

  • We will soon share the topic and content of this stage bite.

  • Uwanma Odefa is a seasoned HR leader with over 20 years of experience, who has successfully built a purpose-driven career in Estonia while staying true to her global HR roots. She leads Pullivara Group, a career and talent consultancy, and Roots and Roads, a nonprofit advancing Estonian-African dialogue and cultural exchange. Uwanma also collaborates with the City of Tallinn to support the integration of African communities into Estonian society. Recognised by LinkedIn as a top voice in Career Development and Employee Wellbeing in Europe, she is passionate about championing audacious personal growth, people-centred policies, and inclusive transformation.

  • This stage bite will focus on belonging, talent discovery, development and management, and the human side of HR impact.

    NB! This stage bite is in English.

  • Tiina has studied job satisfaction for 24 years and written research papers and seven books on the subject. She has advised and trained hundreds of organisations and thousands of employees. With the help of HappyMe.ee, a platform for measuring job satisfaction, her mission is to make Estonia a country where people are happy at work.

  • This stage bite is in Estonian.

  • Hi! I'm a dynamic professional with a broad background and experience in managing international programmes and services, as well as an international living and working in Estonia.

  • This stage bite is in English.

  • This stage bite is in Estonian.

  • Mats is a former police investigator, a Senior Lead at Wise, and a trainer in leadership and teamwork. As a trainer, his goal is to help people understand what truly makes them a team - where collaboration is built on clear goals and each person’s unique strengths.

  • Tatiana has worked across startups and product companies, leading hiring and building teams. Today, she helps tech professionals grow their careers and supports startups in creating human-centered hiring — with empathy, strategy, and a personal touch.

  • This talk is a personal story about how a layoff became a turning point.

    After 10+ years in recruitment, I finally took the leap and built my own recruitment and career service. I’ll share what I’ve learned about growth — not just in hiring and business, but in self-trust, reinvention, and how entrepreneurship often starts with a quiet decision to try, even if you’re scared.

    This stage bite is in English.

  • We will soon share the topic and content of this stage bite.

  • We will soon share the topic and content of this stage bite.

  • We will soon share the topic and content of this stage bite.

More TEAMx speakers are announced soon. Stay tuned!

Schedule.

Thought Storm Forums

  • PANELISTS:

    • Laura Pukk, HR Manager @ Stebby

    • Boris Ümarik, Sales & Trainer @ Produktiivsusklubi

    • Siiri Viil, Founder & Creative Therapist / Supervised Family Therapist @ Ojaveere Mental Health Centre

    • Mihkel Luigas, Health Solutions and Insurance Area Manager @ Confido

    • Workplace Nordic

    NB! This discussion is held in English!

  • PANELISTS:

    • Sirli Vaher, Product Owner @ Fujitsu

    • Toomas Pihl, CEO @ Agrello

    • Wemply

    • Yester

    NB! This discussion is held in English!

  • PANELISTS:

    • Raine Miljan, Recruitment and Employer Branding Consultant @ Fontes

    • Helen Pärli, Founder & Talent Partner @ Smartful Growth

    • Maria Veltmann, Partner & CEO @ Tripod

    • Marie Evart, Co-Founder & CEO @ Teamdash

    • Workplace Nordic

    NB! This discussion is held in English!

There are more Thought Storm Forums happening throughout the day, but as these are held in Estonian then you can find them from the Schedule that is on the Estonian version of HR EXPO website.

Masterclasses

  • NB! This Masterclass is in Estonian. Read more about it from the Estonian version of HR EXPO website.

  • In this masterclass, we will explore why it is important to understand and agree on why change is needed and where you want to go with it before taking action. We will discuss how to engage people, what to do with resistance, and practice using some tools to make sense of change.

    NB! This Masterclass is in Estonian.

  • Do you consciously use the potential of your people to shape your employer image – or do you just leave it to chance and passion?

    In this masterclass, you will learn how to link organizational goals with employees' intrinsic motivation. You will hear examples of approaches that work in practice and will receive practical recommendations on how to systematically shape an ambassadorial culture and keep it consistent.

    NB! This Masterclass is in Estonian.

  • There's so much going on at once that stress builds, details get forgotten, and things get messy? Tasks are scattered in three places and there's no clear overview of everything?

    You'll learn how to create a unified system for managing your calendar, todo lists, projects, and ideas that you can trust. This will give you more control over what's happening in your life and reduce stress.

    NB! This Masterclass is in Estonian.

  • We will soon share the topic and content of the Masterclass.

    NB! This Masterclass is in Estonian.

  • This masterclass is for you if you want to use the possibilities of artificial intelligence in your daily work. We will get acquainted with practical AI solutions that help make HR tasks easier and faster. Together we will practice processing documents and texts, try to automate some routine work, and discuss how to still free up time for valuable human communication with the help of AI. From my masterclass you will get clear tips, inspiration, and courage to use the possibilities of AI in your work.

    NB! This Masterclass is in Estonian.

TEAMx Stage Bites

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

  • We will soon announce the TEAMx topic and speaker!

Please note that the Thought Storm Forums and Masterclasses have limited capacity.
So, if you would like to attend the Thought Storm Forums or Masterclasses, purchase a VIP ticket to get priority access!

All the Masterclasses are held in Estonian.

NB! The event organizers reserve the right to make changes to the program.

Food and drinks at the event.

This year, the main event will again feature exciting food trucks and a pop-up café, so you can conveniently grab your favorite food and drinks without leaving the venue. Network while enjoying delicious food and drinks.

More details about the providers will be available soon on the HR EXPO event page.